Clinical Results for Dove® MEN+CARETM
Dove® MEN+CARETM Body and Face Wash—The Ideal Alternative to Harsher Cleansers
- Proven significantly less drying vs other leading body washes
- Demonstrated a significant reduction in erythema
Forearm Controlled-Application Technique (FCAT) Dryness Assessment: Results from a randomized, double-blind study involving a 5-day in-home conditioning phase followed by a 2-day product-application phase. Dove® Men+CareTM was proven significantly less drying vs other leading male body washes. A significant reduction in erythema was also demonstrated with Dove® Men+CareTM vs all other body washes (p<0.05).