INSIDER EXCLUSIVES

How Often Do You
Color Your Hair?

 
 
 
 
 
 

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See what other Insiders are saying:

Every 4–6 weeks

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Every 3 months

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Whenever I see gray

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Seasonally

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Never

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Experience Vibrant Color You Can Feel
No matter how often you color your hair, NEW
Dove® Color Care with Vibrant Lock Technology
helps nourish your hair while keeping color
vibrant—so it lasts up to 8 weeks (40 washes)!*

*Shampoo and Conditioner systems vs. non-conditioning shampoo.